Bouygues Telecom deploys Verimatrix content security for IPTV service

By Victor Ng | Jan 8, 2009

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Bouygues Telecom has deployed a highly sophisticated IPTV system combining the services delivered by two major head-ends in France. The TV channel lineup is a combination of several free-to-air and premium pay channels, including the main provider of premium channels in the French market.

Created in 1994, Bouygues Telecom has 9.3 million customers, including 6.9 million with contracts, and 8,000 employees. Its ambition is to be the "preferred brand of personal communication services" thanks to a continuous focus on superior customer service.

The operator is the latest network operator in France to deploy the Verimatrix Video Content Authority System (VCAS) for IPTV. Bouygues
Telecom is securing its MPEG-4 live broadcast and on-demand video content delivered via ASDL to the BBOX home gateway, which was launched in October 2008.

Verimatrix enabled Bouygues Telecom to market the solution in an extremely short timeframe thanks to VCAS for IPTV’s rapid and smart integration capabilities. An innovative roadmap, a fast time-to-market and advanced security capabilities have been the main decision factors for implementing Verimatrix’s software-based content security solution.

“Bouygues Telecom is a substantial operator in a very competitive IPTV market,” said Steve Oetegenn, chief sales and marketing officer at Verimatrix. “We were able to cost-effectively deliver our solution, which easily integrates with its innovative BBOX home gateway. VCAS’ inherent flexibility enables Bouygues Telecom to leverage its advanced network for future video distribution business models.”

Analyst firm IDC estimated that half of IPTV subscribers in Western Europe are in France, where Verimatrix maintains a sales office in Paris and an advanced technical support office in Sophia Antipolis.

VCAS for IPTV is a downloadable system that allows for renewable security software to be updated as required to combat piracy attacks. Furthermore, it ensures complete transparency for legitimate content consumption while significantly raising the level of protection against sophisticated forms of piracy.

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